Games

Take-Two Interactive CEO Talks Red Dead Online And Games-As-A-Service

Single Player Games Are Not Dead

Take-Two Interactive is the parent company of Rockstar games and the CEO of Take-two Strauss Zelnick shared information regarding Red Dead Online as well as Battle Royale. Games as a service has been a common trend in recent days but according to Zelnick companies have missed the point when making such games and that is not something that Rockstar wants to be caught up in. The following is what he said the company is directed towards:

Captivating and engaging consumers with the best entertainment anyone makes, of any sort, and if we do that and then we give consumers even more great stuff to engage with it should work out well, and naturally, the revenues and the profits will follow.

These are wise words indeed and surely if the game is made well and it can engage the audience then it will surely be a profitable one. The went on to talk about Red Dead Online and the following is what he had to say regarding the game:

We have Red Dead Online coming, and Rockstar’s announced that, so clearly that’s intended to be an expression of ongoing engagement after the initial sale. What we haven’t talked about is any path to monetization because it’s just not our primary concern. Our primary concern is keeping consumers engaged.

In recent days single-player games seem to make less money as compared to multiplayer online games. Companies are now moving to make online games and are moving away from single player titles but Zelnick does not have the same opinion regarding the matter. The following is what he had to say in this regard:

In the entertainment business, and there is no reason to believe consumers have lost interest in single-player if the single-player is good. There is no reason to believe you can create a service [that sells] if the service isn’t great.

Red Dead Redemption 2 is a single-player game and the most recent game from the company GTAV had a very strong single-player story. The following is what Zelnick had to say about Red Dead Online:

We have Red Dead Online coming, and Rockstar’s announced that, so clearly that’s intended to be an expression of ongoing engagement after the initial sale. What we haven’t talked about is any path to monetization because it’s just not our primary concern. Our primary concern is keeping consumers engaged.

Yet again he talked about keeping people engaged and while the first game was praised for what it had to offer, we expect nothing less from the second one.

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Talha Amjad


Talha has been in the tech industry for the last 6 years and is a current member of the PC master race.
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