Microsoft CEO Satya Nadella Confident About The Activision Deal

The $68.7 billion deal would be the gaming industry's biggest deal ever, if it goes as planned.

Microsoft CEO Satya Nadella is confident that the company’s deal with Call of Duty publishers, Activision Blizzard, will go smoothly after all.

Of course, any acquisition of this size will go through scrutiny, but we feel very, very confident that we’ll come out,” Microsoft CEO said to Bloomberg Television.

The deal came under heavy scrutiny by regulators regarding anti-trust issues and the increasing consolidation of the gaming industry.

Satya also told Bloomberg that Microsoft is the third or fourth biggest gaming industry competitor and Sony is currently number one.

Some big names in the gaming industry, such as Watchdogs, have also shown concern that Microsoft’s acquisition of Activision would affect PlayStation’s competitiveness.

The UK’s Competition and Markets Authority also announced earlier this month that they’ve decided to opt for a longer review citing concerns regarding the deal between Microsoft and Activision, which could supposedly affect the competition of consoles in the market.


Major Takeaways:

  • Satya Nadella is confident that the deal will come out smoothly.
  • Regulators are concerned about anti-trust issues and consolidation.
  • The biggest deal in the gaming industry ever.
  • Microsoft could become the third biggest gaming industry.

If the deal between Activision Blizzard and Microsoft goes smoothly, it will be the biggest one ever in the gaming industry. It will make Microsoft the third biggest company in the gaming industry.

As of now, the biggest deal in the gaming industry came earlier this year between Zynga Merger and Take-Two, which was worth about $12.7 billion.

Xbox makers, Microsoft has seen fairly fewer exclusives compared to their competitors. Fans are desperately expecting more good news from Microsoft and would love to hear about this deal going smoothly.

Did you find this article helpful?

Thanks! Do share your feedback with us. ⚡

How can we make this post better? Your help would be appreciated. ✍

Get up-to-speed gaming updates delivered right to your inbox.

We don’t spam! Read more in our privacy policy.

Source
Bloomberg

Shameer Sarfaraz is a Senior News Writer on eXputer who loves to keep up with the gaming and entertainment industries devoutly. He has a Bachelor's Degree in Computer Science and several years of experience reporting on games. Besides his passion for breaking news stories, Shahmeer loves spending his leisure time farming away in Stardew Valley. VGC, IGN, GameSpot, Game Rant, TheGamer, GamingBolt, The Verge, NME, Metro, Dot Esports, GameByte, Kotaku Australia, PC Gamer, and more have cited his articles.

Experience: 4+ Years || Education: Bachelor in Computer Science.

Related Articles