Marvel’s Guardians Of The Galaxy Performed Below Expectations Says Square Enix
The sales of the game on launch undershot Square Enix's initial expectation
Marvel’s Guardians of the Galaxy launched in October last year to reasonably positive reception from players and critics. Although the combat got some criticism for being generic, the overall game and story received praise. But, even with this positive response, the game didn’t sell that well at the start of its cycle. A new report from Square Enix confirms this and says that the game didn’t perform according to the studio’s expectations.
In a recent Q3 briefing Square Enix said that the sales of Guardians of the Galaxy on launch undershot our initial expectations. This info comes from outlines of the 3rd Quarter results for 2022/23 released online. Square Enix only posted this briefing today, and it contains an actual quote about the game. Representative Director of Square Enix Yosuke Matsuda said:
The HD Games sub-segment launched “Marvel’s Guardians of the Galaxy” in Q3. Despite strong reviews, the game’s sales on launch undershot our initial expectations.
So, this clearly shows how the game didn’t sell as well as Square Enix anticipated. This slow launch can be due to many things. In October, Guardians of the Galaxy competed with many new titles like FIFA 22. But, according to Matsuda, the sales have slowly grown, and Square Enix is working on expanding them even more. The representative Director said:
However, sales initiatives that we kicked off in November 2021 and continued into the new year have resulted in sales growth, and we intend to work to continue to expand sales to make up for the title’s slow start.
Hence the game has shown a resurgence in sales, and many reports suggest the same. After a mediocre launch, it has slowly picked up and will sell even more with these new initiatives.
About Guardians of the Galaxy:
Guardians of the Galaxy are already very famous due to the Marvel movies, and most of us are aware of their story. But, the game has a very different plot from the movie, and the backstory is also unique. Marvel’s Guardians of the Galaxy takes place after a vast interstellar war. Unlike the movie, the game takes place in the Andromeda Galaxy. The team are “heroes for hire” in this galaxy and do tasks for money. This part is similar to the MCU.
The main story begins after a mission goes south, and the heroes set a chain of terrible events in motion. That’s all we can say about the game without spoiling anything. Marvel’s Guardians of the Galaxy is an enjoyable experience that you will enjoy. Although it has a few faults, the game is entertaining to play. That is only my opinion, but you should form your own by buying it.
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